Case Study

Consolidated
Hallmark Insurance

  • To increase awareness of all the CHI Plc brands and sister companies and showcase their key offerings
  • Scripted, Designed, Developed and produced 4 radio adverts, 3D version of the mascot, press adverts, billboard animated adverts and social media materials
  • Planned and deployed a media plan that covered 5 key cities in Nigeria with a planned reach of 4million across the campaign duration
  • Reached 7million+ unique individuals and had a significant impact on their customer base as that grew by 10% during the campaign period and online enquiries by over 30%