John Hopkins CCP – QVT Media

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Case Study

John Hopkins
Center for Communications Program

To increase awareness of the effects of Tuberculosis, and its prevention and treatment in the most affected areas in Nigeria

Planned and deployed a radio media plan with over 45000 spots covering 21 states in Nigeria with a planned reach of 15million people across the campaign duration

Reached over 10 million unique listeners monthly.

Inspired by Ideas, Driven by Data

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