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OPEN GOVERNMENT PARTNERSHIP

Challenge

How to communicate progress being made on the goals outlined in the National Action Plan to the populace

 

Solution

  • Developed a 360 communication plan hinged on Nigerians’ need to be involved in the conversation
  • Deployed a customized TV/Radio live appearance & news features across major network stations & online platforms
  • Used social media as a listening tool to gauge the thoughts of Nigerians on specific topics
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Result

  • Increased participation on topics by Nigerians
  • Increase from 0 states when deployment began to 7 States actively implementing the Values of Open Government. 
  • Star perception of OGP Nigeria as a vibrant tool for change in Nigeria by international bodies (exemplified by inclusion in the International Steering board of the Organization).



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